Search Engine Optimization Process:
Upload specialize in Natural listings Search Engine Optimization SEO, this means that we can increase your sites web presence by utilizing both on page and off page optimization techniques. We currently run these services from Manchester, Liverpool, Wigan,Southport, Ormskirk and Skelmersdale.
On page: We make your site more search engine friendly by including key phrases and content at an appropriate density and in the appropriate way for the search engine to give your site more relevancy than others.
Off page: To establish your site within the Internet community. This is done by gaining links to your site from various high ranked directories in order to increase your page rank and your listings in the Search Engines. It takes time for goggle and other search engines to recognize the off page optimization and update themselves and present the sites that link to yours as official back links. This process works on a cycle which happens every three – six months.
Search Engine Optimization Report
First things first. We have to run a full SEO report on your current site. We check your site design, Content, current listings, back links and what your competitors are doing. The SEO report is unique to your site and done by hand, this takes around 4 hours to complete and will outline all the current problems and include a detailed roadmap/project plan to gain the better listings. You then have a choice to either use us to carry out the work or pass this on to your developers to complete. click here to order a report
On Page changes
If you decide to use ourselves we may recommend addition/alteration of text on your pages. This text is necessary in order for the search engines to associate your home page with your targeted search phrases. Search engines work on the two principles mentioned above; a major part is the text recognition algorithm. If you do not mention the key phrases on the page you will not appear in the listings for that phrase. Full keyword density within and throughout the site is essential. A maximum of 3-5 keywords/search terms per page is best for good search engine results.
We will also add an Optimized Meta Structure and encode your key phrases with in it. We will also if necessary add a Robots text files to your server to instruct the search engine spiders what they can and cannot index.
Once the work is done, your home page will then validate to the W3C standard. The W3C's primary mission is the creation of Web standards and guidelines. Since 1994, W3C has published more than ninety such standards, called W3C Recommendations. In order for the Web to reach its full potential, the most fundamental Web technologies must be compatible with one another and allow any hardware and software used to access the Web to work together. W3C refers to this goal as "Web interoperability." By publishing open (non-proprietary) standards for Web languages and protocols, W3C seeks to avoid market fragmentation and thus Web fragmentation.
We will also create and add the appropriate site maps to your web site. The purpose of this is to get each individual page on your web site indexed by Goggle and the other Search Engine Spiders. It also helps us to spread the Page Rank more evenly throughout the site.
Off Page Links
This refers to your web site status or web presence. Your web presence is indicated by a Goggle rating out of ten called Page Rank (PR). Page rank consists of the number of Links pointing to your site and their status. Sites with high page ranks linking to yours with relevant content can boost your rankings greatly, however linking with sites that have no page rank, relevance or that are banned sites can be detrimental to your site.
What to do now ?
Search Engine Optimization 
